Privacy Policy

Noticed Ltd T/A is committed to protecting any information you provide by which you can be identified when using this website. You can be assured that it only be used in accordance with this privacy statement. Noticed Ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from July 13th 2018 previous versions are available upon request.
This policy sets out the basis for any personal information we collect from you, or that you provide to us through our website, or via a contact centre, will be processed by us. Please read the below carefully to understand our views and practices regarding your personal information and how we treat it. By visiting the site or providing your information you are accepting the practices described in the policy. For the purpose of the Data Protection Act 1998, the data controller is Noticed Limited is registered at 71-75 Shelton St, Covent Garden, London, WC2H 9JQ.

The Information you provide us

You may provide us information by filling in forms on our website or by corresponding with us over the phone. The information is provided when you register and search for price comparisons or enter into a contract for the supply of services.
The personal information you provide may include your:

  • Name
  • Address
  • Date of Birth
  • Contact information for example, email address and phone number.
  • Demographic information
  • Your address and postcode
  • Your IP address

How we use your personal information

We use your personal information

  • To provide you with the information, products and services your request from us
  • Provide you with the price comparison and switching services
  • Marketing
    • To provide you about other services we believe could be of interested you
    • To provide you or permit selected third parties to provide you with information about goods or services that may be interest to you.

Sharing your personal information

We may share your personal information in connection to the purposes described above. We may also share your personal information with third parties in the following circumstances:

  • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
  • Selected energy suppliers and other related third parties to enable us to obtain a quote to provide you with other related services. The use of any data will be governed by their own terms of use and privacy policy. By asking us to provide the relevant comparison switching or other services. In order to provide you with a quote, some service providers may search external sources such as electoral registers, county court judgments, credit reference agencies, where relevant, to check and assess accuracy of information provided when asking for a quote. Searches would not affect your credit standing but may be recorded by credit agencies.
  • advertisers and advertising networks and other third parties that require the data to select and serve relevant adverts to you and others.
  • If we are under a duty to disclose or share your personal information in order to comply with any legal obligation, this includes exchanging information with other companies and organisations for the purposes of fraud protection.
  • OPEND (, an Advertising Technology platform which sends targeted advertising communications they deem to be relevant within your accepted data categories. Data uploaded to OPEND becomes fully anonymised and encrypted on upload and they never see any PII (Personal Identifiable Information).

Profile Matching

We match your profile to third party companies that will have goods or services that will be of interest to you. It makes sense for us to ensure that you only receive offers that are relevant to you and fit within the context of your lifestyle and available purchasing power. For example, if you have provided your car insurance renewal data and have consented for third parties to contact you about one month before your renewal date, we will work with third party brand partners to send you a car insurance quote tailored to your needs – thus saving you time researching the entire market.

We may wish to contact you based on your profile, but will only do so subject to your consent. They operate within the following industry sectors:

Sector Description Examples
Automotive • Test Drives
• Servicing
• Insurance
Retail • Online retail
• General stores
• Automotive (including dealerships and accessories)
• Property
• Home furnishings
• Home improvement
• Fashion and clothing
• Telecoms and utilities
Finance • Pensions
• Loans, credit cards, equity release and mortgages
• Investments & savings
• Claims Companies
Gambling • Online Betting
• Online Casino
• Online Poker
• Lottery
Insurance • Home
• Car
• Travel
• Pet
• Personal
• Health
• Life
• Business
• Other insurances
Travel • Holidays
• Hotel
• Airlines
• Travel booking
Lifestyle • Health & Well-being
• Fitness • Charities
• Media & publishing companies
• Leisure
• Gaming
• Gambling
• Legal Services
• Educational institutions
• Compensation, Legal Services and Personal Injury
• Injury Compensation Services

Where we store your personal information

The information that we collect from you may be transferred, accessed and stored globally as necessary for the uses and disclosures stated above. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Browser cookies

We use cookies to help us analyse traffic on our site and customer behaviour. Cookies may also be used by our partners to understand marketing and traffic patterns. Any information that is supplied by cookies can help us to provide you with a better service and assists us in analysing the profile of our visitors. Most web browsers automatically accept cookies, but normally you can alter your browser settings to prevent automatic acceptance, if you prefer. If you opt not to receive our cookies, we cannot guarantee that your experience with our website will be as quick or responsive as if you do receive cookies. We do not store passwords or any other information about a visitor in a cookie that could identify them, their location, their preferences or their financial activity.

Gaining access to you Data and your rights

Once you have given your information, you are still in control of your personal information and this is your rights include:

  • The right to be informed
  • The right of access
  • The right to rectification
  • The right to erasure
  • The right to restrict processing
  • The right to data portability
  • The right to object
  • Rights in relation to automated decision making and profiling

More information can be found at

To exercise or discuss your rights, contact our data protections officer:
Noticed Ltd, 71-75 Shelton St, Covent Garden, London, WC2H 9JQ.
Company no: 10399599. ICO number: ZA218916